Gone are the days when data integration in business was simple, with data from a few sources being combined into a single, presentable file. Modern businesses are swimming in a sea of data from CRM systems, marketing platforms, sales tools, and countless other...
If you belong to the automotive industry and are hustling to bring improvements to your business, then we’ve got some news for you. The news is that with lots of research, A/B testing, and learning, we’ve come to the conclusion that data science applications are...
Customers are any business’ most prized possession. In fact, it’s safe to say that they help companies become what they are. But what happens when customers churn? Besides the obvious heartbreak, of course. Well, customer churn takes a toll on the revenue,...
In today’s rapidly changing environment, data is essential for success. To enhance application engagement and improve customer satisfaction, product leaders and developers must create exceptional user experiences. Many organizations use traditional business...
What is A Data Strategy? A data strategy is a long-term plan that defines the technology, processes, people, and rules required to manage an organization’s information assets. It encompasses a systematic approach to managing and leveraging data assets...